Cardboard Story

With all the advancements in materials technology, cardboard has become more than just the “thick kind of paper” you use to make boxes or packaging. I explored the potential of cardboard by designing a series of products with minimal cost but maximal impact.


see below

My role

Product designer / Graphic designer


Hong Kong

3D Display Box

Duration: 4 weeks / Clients: Leovation ; Realfiction

"P’Pop" is a holographic display that uses minimal material to create maximum 3D experience. P’Pop is paper structured and iPad adaptable, and it could be used in various retail spaces and events. The display offers a unique opportunity to integrate a physical product with a cool animation. This product gives audiences unparalleled visual experience, which can create stop-effect in the retail context and increase sales.

AR Game + Toy Gun

Duration: 6 weeks / Clients: Leovation ; Leo Paper Group

By integrating an Augmented Reality (AR) mobile game and paper toy guns together, "DGun" creates a unique play experience for both kids and adult players. The AR technology enables players to fully engage in the shooting games through a screen-based interaction. In addition, by holding the toy gun, players can extend their game experience beyond the screen to get a much deeper immersion in the shooting scenario.

Language Learning Tool

Duration: 6 weeks / Client: The Chinese University of Hong Kong

"Chinezeal" is a set of flash cards which is designed especially for the foreigners who are learning Chinese. The Chinese language has always been regarded as one of the most difficult languages to learn, not only because of its complex structure, but also the morphosyllabic writing system. Compared with traditional approach of rote learning, Chinezeal uses visual to help foreign learners start to recognize and remember simple characters, followed by meaning- or shape-related ones, so that learners will be able to make the connection of the relevant ones and learn the new characters easily on their own. Therefore, beginners will not feel boring and daunting, and their Chinese learning experience will be completely different!

Participant Observation Toolkit

Duration: 4 weeks / Client: The Chinese University of Hong Kong

After graduated from design school, I started to pursue my second master's degree in anthropology to explore how could I integrate the strengths of anthropological research and design thinking in order to understand poeple better. After the two-year study, I was motivated to share what I've learned with the design community. Although most designers have been aware of watching people provided more honest information than simply asking questions, they are still lack of a comprehensive methodology to conduct observation profoundly. Participant observation as an important part of ethnographic research methods, could help designers obtain empathy and understand people in depth. Therefore, by synthesizing and visualizing the knowledge from relevant books and literature, I designed this toolkit which aims at helping desingers to learn particiant observation in a succinct and explicit way.

Other Projects